Tuesday, March 25, 2008

Tourism operators to start fresh season saving 60% of their admin time announces Adventureengine.

The rapid approach of spring generally creates a number of feelings for tourism operators: anticipation of a new season and dread about managing bookings, filling seats to capacity and the 28 hours a day sometimes required to manage a growing tourism business. There is a solution.

Adventure Engine has launched its newest inventory management and reservation suite that automates tracking of gear to clients, handles online reservations, deposits, balance due reminders, reporting and more. By automating the processes that do not require direct customer contact (like availability queries and balance owing payments) Adventure Engine allows tour operators to spend more time closing sales with clients and building their trips.

“Tourism operators are often wary of online reservation systems as they fear they will not have the personal touch they need with their clients. “ commented Amber Hayes of Adventure Engine. “The fact is there is dialogue that will always take place regarding pertinent trip information. It’s the calls for trip availability, data entry tasks such as credit card numbers and client contact information , manually pulling reports, sending follow up documents and balance due reminders – that’s all something that can and should be automated. Tourism operators tend to be short on time. This is one way to get some of that time back. “

Adventureengine will be hosting a free online session to explore the way technology can be used differently by different operations to maximize time savings and increase sales potential. Perfect for companies heading in to their busy season or those who are winding down from winter and looking for new opportunities during their shoulder season.

Sign up for the Intro to Adventureengine webinar to find out more about the benefits of new technology at www.adventureengine.com/webinar.php or call 1 800 993 6648 info@adventureengine.com

Adventure Engine is an industry leader in providing reservation systems, online booking technology, Powering the commerce of Adventure Travel : aggregation and distributionOver 1000 trips in the databaseFinalist E Connect CTC Award 2007Finalist for TIAC National Tourism Excellence Award 2007

Thursday, March 20, 2008

Social media, blogs and travel

Well you just can't go to a conference without hearing about it. I recently attended 2 great conferences Online Revealed and Convergence ( I spoke about online trends for adventure travel at Online Revealed)The discussion around social media in travel was everywhere and I brought home a few tips for you.If you are in the blog world - or want to be - check out T-list at http://travolution.blogspot.com/. This is a new consortia of travel bloggers and could be a great resource for those of you already blogging and looking for new resources as well as potential bloggers who could syndicate your material.Their latest post is on Wikipedia and Travel.After we go through all of our notes from the conferences we'll be sure to post more technical gems we have found out about (or new innovative ways of using them!)
We will have new webinars coming up as well at www.adventureengine.com/webinar.php

Tuesday, March 04, 2008

Adventure Engine Partners with Regional Tourism Organizations to Provide Online Networking and Marketing Solutions

Adventure Engine (AE) has partnered with both the Northwest Territories Tourism and the Adventure Tourism Association of Newfoundland and Labrador / Guide to Adventures to provide critical administrative marketing and distribution options to their members. The Adventure Engine system will allow tourism operators in the regions to upgrade their reservations systems and upload their trips to the Adventureengine platform and centralized database. Adventure Engine then powers a realtime online booking engine through the tour operators websites and the regional marketing websites.
Visitors to the regional marketing websites will be able to search compare and buy the member trips without having to leave the regional site. No more need to skip back and forth between sites. Regional Tourism sites can now value add to their service with the ability to package product for Hotels and Travel Agents enhancing the value of the region.
In an era when online shoppers expect easy fast access to information these functions can provide competitive advantage to ensure a region is chosen as a destination.Suppliers update their trip information with one login to Adventure and the trips will automatically be updated on their own websites and the regional marketing websites. Critical for smaller operators who may not have the time to update multiple sites and negating concern for regional websites that their hosted trip content is not up to date. The regions tourism members are also benefiting from access to cutting edge administrative technology that can save tourism operators up to 60% in time spent on each reservation.

Richard Zieba, Director Tourism and Parks Government of the Northwest Territories commented "Adventure Engine has provided our industry with the essential "missing link" in connecting our tourism products with the rapidly expanding visitor markets that are now making extensive use the Internet to make travel decisions and purchases. The system was designed with small to medium operators in mind, and provides almost an infinite range of flexibility in designing and managing trip inventories and itineraries for online sales. The range of services extends beyond technical assistance and includes real-time advice on best practices in terms of positioning product on the Internet, and on top of all this, the price is very reasonable. Adventure Engine has proven to be a valuable ally in our advance into Internet marketing." www.explorenwt.com

Sue Rendell, Member of NBT & GTA Newfoundland & Labrador adds “As with many small outdoor adventure and nature based companies, our traditional ways of managing inventory and sales has been time consuming and labour intensive. With Adventure Engine, our inventory management and sales will be simplified, not to mention the increased distribution opportunities for our products and services and the ease with which travel trade will be able to sell us. www.guidetoadventures.com
Both regions will be displaying the Adventure Engine integrations shortly so watch for future press releases.

Regions, communities or tourism operators interested in this program are invited to online information sessions about regional programs (click here to register) or call Adventureengine at 1 800 993 6648 or email info@adventureengine.com

GuideToAdventures.com represents a marketing partnership of adventure tourism businesses based in Newfoundland and Labrador. All marketing partners are members of the Adventure Tourism Association of Newfoundland and Labrador (ATANL). ATANL is a tourism industry sector association under the umbrella of the provincial tourism association, Hospitality Newfoundland and Labrador (HNL). http://www.guidetoadventures.com/

Explore Northwest Territories is the current website for tourism products in the territory. The organization will be launching a new website shortly! http://www.explorenwt.com/

Adventure Engine is a Canadian Travel Technology company providing solutions to tourism operators and their regional marketing organizations worldwide. They were top finalists for 3 national awards in 2007 like E Connect CTC Award 2007, TIAC National Tourism Excellence Award 2007.