Tuesday, June 12, 2007

Marketing travel to Women

Are you marketing to women?
FACT: comprise 40% of all business travelers, influence 80% of all luxury and family travel, own 38% of all US businesses contributing $1.6 trillion to the national economy, and have now reached 59% of all Internet users. http://www.roadandtravel.com/company/marketing/marketresearch.htm

The womens market is growing rapidly for adventure travel suppliers and they have excellent buyer behavior including bringing additional guest (friends) along for the ride and many more attributes that make them a powerful buying group.

If you are not sure about how to attract, encourage and convert this demographic adventure engine is ready to help out!

We are hosting a free online seminar June 27th at 12 noon PDT to cover all the do's and don'ts of marketing to this group.


The session is brought to you by Amber Hayes, Industry specialist and CEO, Adventure Engine -and Kathy Dragon a travel demographic expert.

Kathy Moyer Dragon, Founder and Owner of The Dragon's Path, ActiveWomen.com and now a consultant with Eons.com, has spent the past two decades in the center of the active and adventure travel industry. Having researched, designed, marketed, sold and then personally escorted and facilitated the travel experiences of over 3000 guests on small group adventure and cultural trips around the globe Kathy will discuss how baby boomers and women are changing today’s travel landscape from what products they want (can’t stand or wish for) to how different generations of travelers perceive themselves in today’s active travel environment. All these questions and answers have changed over the past decade as the womens and boomer travel market has evolved and yes, redefined the travel industry.

Participation just requires a phone, a computer and an internet connection and you can watch the demo from the comfort of your own office. Space is limited and early registration is recommended.

To register go to http://rs6.net/tn.jsp?t=l87q94bab.0.0.qks4ccbab.0&p=http%3A%2F%2Fwww.adventureengine.com%2Fwebinar.php&id=preview

Brought to you by www.adventureengine.com

June News Letter

JUNE NEWSLETTER

CONTENT
- Travel Agent distribution program
- Adventure Engine Webinar- 7 question survey ~ Tell us what you need and enter to win a free subscription to AE
- Industry Stat of the Month
- Partner Special ~ 10% off Adventures in Travel Expo Trade Show booth

Adventure Engine Travel Agent program:
Adventure Engine is establishing up to 50,000 new travel agent connections
in the next 3 months.

We will be beginning product knowledge sessions with our new agencies early as July 2007 including an opportunity to present your trips one on one to agents.

Adventure Engine will be promoting Tour Operators using the Adventure Engine reservation system to Travel Agents so that it is easy to search compare and book your trips with assurance of real time availability

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The Deal for June - save $500 limited offer June 2007
We want to ensure this program has representation from diverse touroperators and are offering a 500 dollar discount as an incentive to getyour trips online.So for a 1250 dollar one time fee you will receive exposure to agents PLUS gain online sales capability, unlimited placements of your trips onpartner web sites (your partners and the Adventure Engine network), office administration systems, merchant accounts including Visa, MC and Amex, reporting and much, much more.
Click hereto review our featuresThis offer ends June 30 so call today!
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Find Out more - free online information session (webinar)
To find out more about this program and Adventure Engine join us in a free Webinar
June 14 , 1:30 p.m. PDT click here to register To view other webinar topics go to http://rs6.net/tn.jsp?t=daqk4acab.0.suxt84bab.qks4ccbab.1144&ts=S0252&p=http%3A%2F%2Fwww.adventureengine.com%2Fwebinar.php.
You just need a computer and phone to take part.
Or email us for a demo at your convenience to discuss Adventure Engines benefits in relation to your business.
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Take a 7 question Survey and you may win a free subscription to AE
We want to know what features you want next or what are the main reasons you aren't using Adventure Engine yet.
Tell us what you need and we will build it for you! Click here to Complete the survey and you will be entered in a draw for a free system
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New Functionality at Adventure Engine - Advanced Inventory Module
Inventory Module is now ready for use.
If you need to track "inventory" like rooms, vehicles, rafts/snowcats and other items you use to run your trips Adventure Engine now offers an advanced inventory module.
This program allows you to assign pieces of your inventory to different trips, as seats of the inventory are booked availability is affected on all trips using that inventory item. You can also transfer clients from one inventory item to another and trip availability adjusts automatically.Includes availability calendar, reporting and online sales for the inventory items. Email us for a demo
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Tip for June
Adventureengine recently presented on the keynote panel at the Online Tourism Revealed National Conference and here is a good statistical bite for our Canadian Operators.

This supports our message - if your trips are not online they may as well not exist.

According to a recent survey for Yahoo! Canada, over 90 per cent of Canadian travel consumers use online resources to learn, explore and book travel. In fact, the survey found that Canadian travellers are more likely to use search engines when planning trips than consulting family or friends.
Click for the reference
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Brought to You by Adventureengine.com a world leader in......

RESERVATION SYSTEMS
Powerful inventory management
Easy & affordable solutions
Online sales, Ecommerce reporting
Free unlimited support
Seats sold update web site immediately
Agent distribution
We are the small tour operator specialists! Click here to review

TRAVEL CONNECT 2.0
Large Operators: Using XML technology, we provide distribution solutions for that allows you to KEEP your system and adds features including...
online shopping carts
agent login areas and interfaces
online distribution
web services
and more click here to review...

Bring all your agents and booking partners into one distribution network all managed for you by Adventure Engine. Call us today for a demo! Visit the Adventure Engine website
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Partner Special - Adventures in Travel Expo Trade Show Special

Reach 65,000 Qualified Travel Buyers at the Nation's Premier Travel Events
The 2008 Adventures in Travel Expo (ATE) and Los Angeles Times Travel & Adventure Show delivers an audience of 65,000+ qualified active travelers seeking unique travel experiences and worldwide destinations.
Fact: 70% of our Attendees Found Their Next Vacation at the show and 49% will Book that Travel within 6 Months!
Where will your next qualified leads come from?
Get Your Share of Future High-Value Bookings by Reserving Your Booth Today!
Join these Companies Who Have Already Experienced the Adventure
"We received many quality leads and have already been bombarded with emails from potential clients!" --Bonnie McErlane, Abercrombie & Kent, Inc.
"Sales are up in the past three years since I began exhibiting at the ATE show. This year's show has been outstanding." --Raymond Sepulvica, ACAMPA, Puerto Rico


Adventure Engine Tour Operators Save 10%* off the Standard Booth Rate!
*Discounts do not apply to already contracted exhibitors in 2008 shows.

Contact an ATE Representative Today! Call 203-878-2577 x108, Email sales@adventureexpo.com, Web http://rs6.net/tn.jsp?t=daqk4acab.0.597tabcab.qks4ccbab.1144&ts=S0252&p=http%3A%2F%2Fwww.adventureexpo.com%2F Watch the Video!

For more information on Adventureengine visit our site at www.adventureengine.com

Wednesday, June 06, 2007

Tour Operators trips needed for Travel Agents sales

Adventure trips needed.
Adventure Engine is establishing up to 50,000 new travel agent connections in the next quarter.
We will be beginning product knowledge sessions with our new agencies early as July 2007 including opportunities to present your trips one on one to agents.

Adventure Engine will be promoting Tour Operators using the Adventure Engine reservation system to Travel Agents so that it is easy to search compare and book your trips with assurance of real time availability.

We want to ensure this program has representation from diverse tour operators and are offering a 500 dollar discount as an incentive to get your trips online.
So for a 1250 dollar one time fee you will receive exposure to agents PLUS gain online sales capability, unlimited placements of your trips on partner websites (your partners and the Adventure Engine network), office administration systems, reporting, inventory management and much, much more… This offer ends June 30 so call today!

To find out more about this program join us in a Webinar June 13; 12 noon PDT www.adventureengine.com/webinar.php
Demand for Adventure Travel: Travel Agent and Distribution programs explained
Or call Adventureengine at 1 800 993 6648
~ email amber@adventureengine.com for a private consultation.
Visit http://www.blogger.com/www.adventureengine.com for more information.